From Inc.’s Top 10 Sales Books of all Time (article), presenting the authors of each of those books. From #1 to #10.
Spin Selling x Neil Rackham: The Value Proposition
The Little Red Book of Selling x Jeff Gitomer: Know Your Strengths.
Secrets to Closing the Sale x Zig Ziglar: Character.
The Greatest Salesman in the World x Og Mandino: Be Helpful.
How to Master the Art of Selling x Tom Hopkins: Strong Optimism.
Perfect Selling x Linda Richardson: Sales training.
Strategic Selling x Robert Miller and Stephen Heiman: Win-Win
The Psychology of Selling x Brian Tracy: It’s about your own mindset.
Mastering the Complex Sale x Jeff Thull: are you communicating value?
Selling to Big Companies x Jill Konrath: how to research your customer.