From Inc.’s Top 10 Sales Books of all Time (<a href=”https://www.inc.com/geoffrey-james/top-10-sales-books-of-all-time.html”>article</a>), presenting the authors of each of those books. From #1 to #10.
Spin Selling x Neil Rackham: <a href=”https://conversionxl.com/blog/value-proposition-examples-how-to-create/”>The Value Proposition</a>
The Little Red Book of Selling x Jeff Gitomer: Know Your Strengths.
Secrets to Closing the Sale x Zig Ziglar: Character.
The Greatest Salesman in the World x Og Mandino: Be Helpful.
How to Master the Art of Selling x Tom Hopkins: Strong Optimism.
Perfect Selling x Linda Richardson: Sales training.
Strategic Selling x Robert Miller and Stephen Heiman: Win-Win
The Psychology of Selling x Brian Tracy: It’s about your own mindset.
Mastering the Complex Sale x Jeff Thull: are you communicating value?
Selling to Big Companies x Jill Konrath: how to research your customer.